Issues

A strategy for managing customer relations on the internet: evidence from the football sector

Thanos Kriemadis; Andreas Kotsovos; Nikos Kartakoullis
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B2b inter‐organisational digitalisation strategies: Towards an interaction‐based approach

Reimer Ivang; Morten Rask; Robert Hinson
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Consumers' willingness to knowingly purchase counterfeit products

Ian Phau; Marishka Sequeira; Steve Dix
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Online shopping and moderating role of offline brand trust

Soyoung Kim; Christie Jones
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Marketing implications of privacy concerns in the US and Canada

Jennifer A. Pope; Aaron M. Lowen
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Consumer empowerment model: from unspeakable to undeniable

S. Umit Kucuk
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An efficiency comparison of direct and indirect channels in Taiwan insurance marketing

Chiang Ku Fan; Shu Wen Cheng
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