... Institute of Technology, Israel Funding: This research was supported by an internal research fund of the Holon Institute of Technology, Israel Customer value Younger internet users Marketing information systems Older internet users Word-of-mouth marketing Decision making © Emerald...

... 10 2024 05 01 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Customer value Consumer shopping Customization Technology in retailing Interactivity With the precise measurement and modeling of individuals’ bodies, 3D body...

...Inma Rodríguez-Ardura; Antoni Meseguer-Artola; Doaa Herzallah; Qian Fu Purpose There is an ongoing challenge to map the efficacy of e-retailing strategies in building both value co-creation opportunities for online customers and customer value for companies. Based on the service-dominant (S-D...

... rights only Online consumer behavior Customer value Services marketing Financial services e-commerce Consumer behaviour internet Service quality Information technology Eservice quality Blogs Digitalizations Digital technologies are revolutionizing service ecosystems (Dahl et...

... 12 2020 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Mobile marketing Web 2.0 Customer value Services marketing Service quality Information technology Structural equation modeling Eservice quality Human–computer interaction...

...@uww.edu 19 05 2020 09 08 2020 22 09 2020 © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Social media marketing Social networks CRM Customer value Online branding Business to business marketing Sales force management Value...

... Qualitative research Customer value Social networking sites Visual merchandising Web applications play a significant role in the life of consumers, shaping the knowledge they acquire and directing the decisions they make. They allow people to create, share and acquire knowledge in multiple...

... 28 05 2017 25 06 2017 06 07 2017 08 07 2017 09 07 2017 © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Customer value e-commerce Service quality Strategic marketing Response time is defined as the time taken...

... of content development. Originality/value This is an original paper that presents the HIT-ECM framework for high-tech entrepreneurs to use content marketing and capture customer value through every aspect of their business operations, as well as updating and innovating their business models. Jones...