Issues

Entrepreneurial Marketing, Technology, and Transformative Change: Editorial and Introduction to the Special Issue

Entrepreneurial marketing, technology, and transformative change: editorial and introduction to the special issue

Fabian Eggers; Rouven Seifert; Wesley Maxwell Friske
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Navigating start-ups: a qualitative exploration of causal and effectual decision-making in entrepreneurial marketing

Luca A. Breit; Christine K. Volkmann
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Entrepreneurial orientation and SME growth: the mediating effect of product, process, and business model innovations

Daniel Gameti; Sussie Morrish
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Incubating innovation: the role of incubators in supporting business model innovation

Sjard Braun; Mari Suoranta
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Employing digital twin technology in the pursuit to avert sustainable marketing myopia

Anna-Maria Nyquist; Mana Farshid; Terrence Brown
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