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Issue
1 February - Volume 17, Issue 1, Pages 6 - 97
1 April - Volume 17, Issue 2, Pages 107 - 219
1 June - Volume 17, Issue 3, Pages 226 - 311
1 July - Volume 17, Issue 4, Pages 322 - 445
1 September - Volume 17, Issue 5, Pages 452 - 548
1 November - Volume 17, Issue 6, Pages 558 - 639
1 December - Volume 17, Issue 7, Pages 649 - 752
Volume 17, Issue 1
1 February 2003
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ISSN
0887-6045
EISSN
2054-1651
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Consumer evaluations of “really new” services: the TrafficPulse system
Abba Krieger
;
Paul Green
;
Leonard Lodish
;
Jim D’Arcangelo
;
Chris Rothey
;
Paul Thirty
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for Consumer evaluations of “really new” services: the TrafficPulse system
Relationship marketing can mitigate product and service failures
Randi Priluck
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for Relationship marketing can mitigate product and service failures
The impact of the relational plan on adoption of electronic banking
Nexhmi Rexha
;
Russel Philip John Kingshott
;
Audrey Shang Shang Aw
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for The impact of the relational plan on adoption of electronic banking
Market orientation and performance in service firms: role of innovation
Sanjeev Agarwal
;
M. Krishna Erramilli
;
Chekitan S. Dev
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for Market orientation and performance in service firms: role of innovation
The international marketing of professional service projects: to what extent does territoriality matter?
Maria Anne Skaates
;
Henrikki Tikkanen
;
Kimmo Alajoutsijärvi
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for The international marketing of professional service projects: to what extent does territoriality matter?
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Unexpected utilization of servicescape dimensions to support customers experiencing vulnerabilities
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