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Journal Articles

Transforming technology-mediated health-care services through strategic sense-giving

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Athanasia Daskalopoulou, Josephine Go Jefferies, Alexandros Skandalis
Journal: Journal of Services Marketing
Journal of Services Marketing (2020) 34 (7): 909–920.
https://doi.org/10.1108/JSM-11-2019-0452
Published: 05 October 2020
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Journal Articles

Understanding technology mediation and new service provider roles in health care

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Athanasia Daskalopoulou, Kathy Keeling, Rowan Pritchard Jones
Journal: Journal of Services Marketing
Journal of Services Marketing (2019) 33 (2): 245–254.
https://doi.org/10.1108/JSM-11-2017-0368
Published: 08 April 2019
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