Skip to Main Content
Brian Rutherford
Close
Save search
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles

Buy-now-pay-later adoption: the interplay of approach and avoidance forces in attitude formation

Available to Purchase
Mahender Yadav, Brian Rutherford, Anjali Malik, Tanya Ranjan, Amit Kumar Singh
Journal: Journal of Services Marketing
Journal of Services Marketing (2026) 40 (4): 519–534.
https://doi.org/10.1108/JSM-06-2025-0370
Published: 23 January 2026
View article titled, Buy-now-pay-later adoption: the interplay of approach and avoidance forces in attitude formation
Open the PDF for Buy-now-pay-later adoption: the interplay of approach and avoidance forces in attitude formation in another window
Add to Citation Manager for Buy-now-pay-later adoption: the interplay of approach and avoidance forces in attitude formation
Journal Articles

The role of listening in e-contact center customer relationship management

Available to Purchase
JungKun Park, Te-Lin (Doreen) Chung, Frances Gunn, Brian Rutherford
Journal: Journal of Services Marketing
Journal of Services Marketing (2015) 29 (1): 49–58.
https://doi.org/10.1108/JSM-02-2014-0063
Published: 09 February 2015
View article titled, The role of listening in e-contact center customer relationship management
Open the PDF for The role of listening in e-contact center customer relationship management in another window
Add to Citation Manager for The role of listening in e-contact center customer relationship management
This Feature Is Available To Subscribers Only

or Create an Account

Close Modal
Close Modal