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Journal Articles

A cross‐industry comparison of customer satisfaction

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G. Ronald Gilbert, Cleopatra Veloutsou
Journal: Journal of Services Marketing
Journal of Services Marketing (2006) 20 (5): 298–308.
https://doi.org/10.1108/08876040610679918
Published: 01 August 2006
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Journal Articles

Measuring customer satisfaction in the fast food industry: a cross‐national approach

Available to Purchase
G. Ronald Gilbert, Cleopatra Veloutsou, Mark M.H. Goode, Luiz Moutinho
Journal: Journal of Services Marketing
Journal of Services Marketing (2004) 18 (5): 371–383.
https://doi.org/10.1108/08876040410548294
Published: 01 August 2004
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