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Journal Articles

The applicability of SERVQUAL in cross‐national measurements of health‐care quality

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William E. Kilbourne, Jo Ann Duffy, Michael Duffy, George Giarchi
Journal: Journal of Services Marketing
Journal of Services Marketing (2004) 18 (7): 524–533.
https://doi.org/10.1108/08876040410561857
Published: 01 December 2004
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