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Yelena Tsarenko
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Journal Articles
Vulnerability in in-vitro fertilisation transformative services: an interplay of individual and institutional factors
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2021) 35 (6): 706–721.
Published: 28 July 2021
Journal Articles
A transactional model of forgiveness in the service failure context: a customer‐driven approach
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2011) 25 (5): 381–392.
Published: 02 August 2011
Journal Articles
A proposed multi‐dimensional approach to evaluating service recovery
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2007) 21 (3): 174–185.
Published: 29 May 2007
