... quality, service mapping, service failures and recovery, customer complaints, relationship marketing and word of mouth. New service marketplace Opportunities Service theory Service design Safety Place attachment Customer incivility Retail Education The service marketplace has...

...Syed Mahmudur Rahman; Jamie Carlson; Noman H. Chowdhury Purpose The experience of safety as perceived by customers is a central issue in retailing, and its importance has increased because of the pandemic. Substantial literature exists addressing different factors related to safety/security...