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Journal Articles

What if the company’s “charity of the year” is an organisation that deals with severe to moderate mental disability?: A case study of fundraising problems and possibilities

Roger Bennett, Rohini Vijaygopal

Journal of Social Marketing (2019) 9 (2): 161–179.

https://doi.org/10.1108/JSOCM-01-2019-0004

Published: 06 June 2019

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Journal Articles

Factors potentially affecting the successful promotion of electric vehicles

Roger Bennett, Rita Kottasz, Stephen Shaw

Journal of Social Marketing (2016) 6 (1): 62–82.

https://doi.org/10.1108/JSOCM-08-2015-0059

Published: 04 January 2016

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