Skip to Main Content
Stephen Graham Saunders
Close
Save search
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles

Measuring, evaluating, and documenting social marketing impact

Available to Purchase
V. Dao Truong, X. Dam Dong, Stephen Graham Saunders, Quynh Pham, Hanh Nguyen, Ngoc Anh Tran
Journal: Journal of Social Marketing
Journal of Social Marketing (2021) 11 (3): 259–277.
https://doi.org/10.1108/JSOCM-11-2020-0224
Published: 27 May 2021
View article titled, Measuring, evaluating, and documenting social marketing impact
Open the PDF for Measuring, evaluating, and documenting social marketing impact in another window
Add to Citation Manager for Measuring, evaluating, and documenting social marketing impact
Journal Articles

Social marketing interventions: insights from a system dynamics simulation model

Available to Purchase
Stephen Graham Saunders, V. Dao Truong
Journal: Journal of Social Marketing
Journal of Social Marketing (2019) 9 (3): 329–342.
https://doi.org/10.1108/JSOCM-05-2018-0054
Published: 25 July 2019
View article titled, Social marketing interventions: insights from a system dynamics simulation model
Open the PDF for Social marketing interventions: insights from a system dynamics simulation model in another window
Add to Citation Manager for Social marketing interventions: insights from a system dynamics simulation model
Journal Articles

Systems social marketing: a critical appraisal

Available to Purchase
V. Dao Truong, Stephen Graham Saunders, X. Dam Dong
Journal: Journal of Social Marketing
Journal of Social Marketing (2019) 9 (2): 180–203.
https://doi.org/10.1108/JSOCM-06-2018-0062
Published: 26 November 2018
View article titled, Systems social marketing: a critical appraisal
Open the PDF for Systems social marketing: a critical appraisal in another window
Add to Citation Manager for Systems social marketing: a critical appraisal
This Feature Is Available To Subscribers Only

or Create an Account

Close Modal
Close Modal