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Keywords: Best practices
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Journal Articles
Journal:
Journal of Social Marketing
Journal of Social Marketing (2014) 4 (2): 155–175.
Published: 01 July 2014
... a ten-year perspective. For the purpose of this review, criteria for retention of articles to be included in the study were: © Emerald Group Publishing Limited 2014 Social marketing Literature review Best practices Aboriginal target audiences Indigenous target audiences...
Journal Articles
Journal:
Journal of Social Marketing
Journal of Social Marketing (2012) 2 (1): 70–86.
Published: 10 February 2012
.... The purpose of this paper is to describe a study conducted on behalf of the Consultive Group to Assist the Poor (CGAP), an independent policy and research center dedicated to advancing financial access for the world's poor. Design/methodology/approach The seven best practices presented in this paper...
