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Keywords: Ecological framework
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Journal Articles
Students’ perceptions of barriers to moderate drinking: A comparison between a wet and a dry drinking culture
Available to Purchase
Journal:
Journal of Social Marketing
Journal of Social Marketing (2020) 10 (1): 105–124.
Published: 13 June 2019
... be understood by applying an ecological framework. Design/methodology/approach A qualitative survey involving a written vignette was conducted with a sample of 226 and 277 undergraduates from New Zealand and Vietnam, respectively. Data were analysed using qualitative content analysis. Findings...
