... Publishing Limited 2007 Value added Service levels Ecology Economic sustainability Sustainable development The growing interest in ecological issues in Western society has stimulated the adoption of a broader perspective in a range of economic and social fields. Gummesson (1994...

... into the model. Originality/value This is the first study of the role of values‐based service brands in creating value in use for customers. © Emerald Group Publishing Limited 2006 Value added Brands Customer service management Corporate identity Brands are among the most fundamental...

..., and thereby understood, in terms of household lifestyle. Therefore, as further discussed below, value propositions provided by retailers should be reflected in terms of offering lifestyle solutions to household routines and constraints. Consumer behaviour Retailing Food products Internet Value added...

... in the service operation. As a consequence, they are more likely to make mistakes that, unintentionally, hamper the service delivery process. Service failures Innovation Competitive advantage Value added In today's globally competitive market, few companies can claim to offer a product so unique...