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This article looks at the evolving character of the corporate university and the emergent nature of its real‐time development practices. It demonstrates how the capacity of some traditional management tool‐sets is being extended and combined with new learning process models to meet the ever present challenge of changing circumstances. It emphasises the growing importance of conceptualist thinking bridging strategic theory and real‐time learning practice in the role and responsibilities of corporate university faculty. It also engages with the need for a significant change in intellectual style from that employed in traditional educational paradigms and demonstrates the role of image simulations and the use of metamanagement thinking to accelerate the building of essential manager skills in the real‐time strategic learning transfer process.

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