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Keywords: Innovation Management
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Case Studies
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–13.
Published: 20 January 2017
... Space and Increasing Use of Industry Specialists Innovation Management Marketing Sales Channel Management Product Management In 2000 DuPont's Tyvek® weather-resistant membranes were protecting homes around the world. Tyvek® offered unique properties to the construction industry...
