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1-7 of 7
Keywords: Strategy
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Case Studies
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–25.
Published: 20 January 2017
... needs change, new product innovations emerge, market structures evolve, and format pressures escalate. Retail Retailing Strategy Marketing Channels Distribution Consumer Electronics Customer Experience Internet Digital Multi-Channel Steve Eastman liked to hunt pheasants. Pheasants...
Case Studies
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–15.
Published: 20 January 2017
..., mechanical, photocopying, recording, or otherwise—without the permission of the Kellogg School of Management. Strategy Crisis Management Public Relations Market Recovery Business Strategy Leadership Corporate Communications Germany On October 21, 1997, just three days after...
Case Studies
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–7.
Published: 20 January 2017
.... Move beyond the operational dimensions of disaster response and appreciate how disaster response is connected to the company's strategy and its position in the market place. Understand how disasters are different than other types of reputational crises and are subject to different expectation from...
Case Studies
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–9.
Published: 20 January 2017
... content with the small number of sales for the S-Class (49,996 in 1996), we would end up in the same corner as Rolls Royce—an existential crisis for the corporation.” 5 In order to remain competitive, Mercedes decided to apply a trade-down strategy and enter the compact-car market...
Case Studies
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–8.
Published: 20 January 2017
... administration and the social services field. Even with her leadership, did The Cradle have the appetite to take on such a demanding strategy? In the end, would it be worth the investment? Students will: learn quantitative techniques for valuing a social enterprise, which includes both economic and social value...
Case Studies
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–19.
Published: 20 January 2017
..., recording, or otherwise—without the
permission of the Kellogg School of Management. Outsourcing Information Technology IT Infrastructure Return on Investment ROI Financial Engineering Business Case Strategy Fixed Price Jim Anfield, vice president of business...
Case Studies
Russell Walker, Mark Jeffery, Linus So, Sripad Sriram, Jon Nathanson, Joao Ferreira, Julia Feldmeier
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–19.
Published: 20 January 2017
.... Netflix's investment in data collection, IT systems, and advanced analytics such as proprietary data mining techniques and algorithms for customer and product matching played a crucial role in both its strategy and success. However, the explosive growth of the digital media market presents a serious...
