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Volume 10, Issue 3
1 March 1987
This article was originally published in
Management Research News
Management Research News Cover Image for Volume 10, Issue 3
Review Article| March 01 1987

Distribution Policy Available to Purchase

Alan Mercer
Alan Mercer
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 1758-6135
Print ISSN: 0140-9174
© MCB UP Limited
1987
Management Research News (1987) 10 (3): 6–7.
https://doi.org/10.1108/eb027908

The focus of this article is on the detailed elements of distribution. A form of checklist is developed of the key elements that need to be considered by any company, not just retailers, in setting a distribution strategy.

Keywords:
Physical distribution, Strategic planning
This content is only available via PDF.
© MCB UP Limited
1987
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