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Keywords: PLS-SEM
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Journal Articles
Journal:
South Asian Journal of Marketing
South Asian Journal of Marketing (2024) 5 (1): 74–90.
Published: 06 June 2023
... may be seen at http://creativecommons.org/licences/by/4.0/legalcode Cashless transactions Behavioural intention TAM UTAUT PLS-SEM India The prevention of crimes has been regarded as superior to the punishment of criminals after the crime has been committed. Despite the efforts...
Journal Articles
Journal:
South Asian Journal of Marketing
South Asian Journal of Marketing (2024) 5 (2): 93–112.
Published: 02 May 2023
... and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode UTAUT-3 Perceived risk PLS-SEM...
