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Keywords: Patronage intention
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Journal Articles
Journal:
South Asian Journal of Marketing
South Asian Journal of Marketing (2026) 7 (1): 71–88.
Published: 30 April 2026
...Sumith De Silva; Chaminda H.N.A. Aruna Purpose This research aims to find the most influential attributes of airport service quality (SQ) that affect passenger satisfaction (PS) at international airports and patronage intention (PI). Design/methodology/approach The data were collected from 694...
