Bain & Company’s Frederick Reichheld on loyalty as a strategy for success Available to Purchase

In an era when the share price is king and quarterly reports dominate the dreams (or nightmares) of chief executives, it is refreshing to listen to Frederick F. Reichheld talk about the importance of loyalty. As a director emeritus of Bain & Company and the author of two books on the subject, he is well placed to talk about the power of loyalty to drive a company to the top.