Competing for defence ideas: Looking wider for innovation

Focuses on new thinking towards innovation.

Reviews current practices at the UK's Ministry of Defence.

As more and more organisations actively encouraging external input into their “fuzzy front end” of new product innovation, the internet is providing a rapidly expanding channel for this input. In particular, “crowdcasting” practices, such as idea competitions or challenges are becoming increasing popular.

One example of a very traditional organization looking to adopt these new practices in order to achieve wider engagement with possible “solution” providers is the UK's Ministry of Defence (MoD), with its Grand Challenge and Competition of Ideas.