Park24’s market creation and game-changing strategy: leveraging its strategic resources and capabilities

Kazunori Suzuki is Professor of Finance at Graduate School of Business and Finance, Waseda University, Tokyo, Japan. He is a Professor at the Graduate School of Business and Finance, Waseda University, Tokyo, Japan. He earned a BA at the University of Tokyo, an MBA at INSEAD, and a PhD in financial economics at London Business School. His areas of research are corporate finance, valuation and strategy.

Katsuyuki Tochimoto is President and Representative Director at M-Theory Inc., Tokyo, Japan. He is the President and Representative Director of M-Theory Inc., Tokyo, Japan. He earned a BA at Waseda University and an MBA at Booth School of Business, the University of Chicago. His areas of research are corporate strategy and marketing.

Kazuhito Isomura is based at Graduate School of International Accounting, Chuo University, Tokyo, Japan. He is a Professor at the Graduate School of International Accounting, Chuo University, Tokyo, Japan. He earned a BA, an MA, and a Doctor of Economics degree at Kyoto University. His areas of research are leadership development, corporate strategy, and knowledge management.