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Keywords: Collaboration
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Journal Articles
Emotional attachment and knowledge-based collaboration: Insights from a study of Korean B2B firms
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2025) 41 (6): 34–36.
Published: 06 August 2025
... and places the articles in context. Findings The findings suggest that different kinds of relational ties work together to support knowledge sharing, reduce barriers to collaboration, and help senior B2B marketing managers develop co-owned marketing strategies. Originality/value The briefing saves...
Journal Articles
Coopetition in the tourism industry: Forms and factors in choosing optimal firms
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2025) 41 (6): 10–12.
Published: 04 August 2025
... and places the articles in context. Findings Competing in a similar industry does not absolve firms of finding mutual benefits in instances of collaboration. While balancing competition and collaboration can be a delicate matter, Hojati & Nadalipou (2025) outline a strong framework for firms...
Journal Articles
Opposing minds together: The role of collaboration and competition on sustainable performance
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2024) 40 (6): 5–6.
Published: 16 July 2024
... and places the articles in context. Findings This paper identified that organizations can work together using collaboration and competition strategies simultaneously to improve sustainability performance. Originality/value The briefing saves busy executives, strategists and researchers hours...
Journal Articles
Sustaining SME growth: The long-term success of Korean SMEs in a dynamic market
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2024) 40 (4): 3–5.
Published: 01 April 2024
... than 7 years: © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Collaboration High-tech SMEs Founder owner-manager High-growth Sustained growth Small- to medium-sized enterprises (SMEs) form the bedrock of most developed or developing...
Journal Articles
Whole greater than sum of its parts: The impact of collaboration on business performance
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2024) 40 (3): 26–27.
Published: 18 March 2024
... and places the articles in context. Findings This paper highlighted the importance of collaboration in helping to build business performance. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent...
Journal Articles
Business process outsourcing: When and where to optimize collaboration
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2024) 40 (3): 21–23.
Published: 12 March 2024
... and places the articles in context. Findings Collaboration and outsourcing are crucial to creating a competitive edge in the business world. Outsourcing comes with capabilities, challenges, and opportunities, so it is vital to find where firms can strengthen themselves. Originality/value The briefing...
Journal Articles
Production efficiency to increase competitiveness: Focus on knowledge management and value co-creation
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2023) 39 (3): 18–21.
Published: 28 February 2023
... 2023 Emerald Publishing Limited Licensed re-use rights only Value co-creation Knowledge management Collaboration Dairy sector To remain competitive, business organizations today must possess an array of skills and competencies. It is therefore imperative that they are able to access...
Journal Articles
Innovating to increase sustainability: Circular business models can help
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Journal:
Strategic Direction
Strategic Direction (2021) 37 (5): 1–4.
Published: 10 May 2021
.... Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. Circular economy Business models Collaboration Resources Innovation Rising concern...
Journal Articles
Effective collaboration between multiple stakeholders: The critical role of trust
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Journal:
Strategic Direction
Strategic Direction (2021) 37 (1): 21–24.
Published: 12 November 2020
... strategies, organizations are able to build trust and transparency throughout each stage of the collaboration process. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed...
Journal Articles
Networking to success: Using local networks to boost the advantage of SMEs
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Journal:
Strategic Direction
Strategic Direction (2020) 36 (4): 16–17.
Published: 02 March 2020
... Limited Licensed re-use rights only Interaction Relationships Collaboration Strategy Competition Local networks Small- and medium-sized enterprises (SMEs) are fundamental aspects of every economy on the planet. The ability for an SME to be created quickly and effectively in light...
Journal Articles
Defending innovation : Adopting coopetition strategy to mitigate cybercrime in open innovation
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2020) 36 (1): 10–12.
Published: 03 December 2019
... and places the articles in context. Findings Open innovation in technology organizations is key to performance and competitive advantage. Yet cybercrime is a constant concern, and the decision must be made whether it is worth the risk to become collaborative in a way that allows for coopetition...
Journal Articles
Strategy for crowdsourcing competitions- aligning seeker, solver and supporter efforts
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2019) 35 (11): 4–6.
Published: 01 October 2019
...B.S. Kiran Purpose The paper presents the pros and cons of crowdsourcing competitions and highlights the importance of strategy and collaborative efforts. The study identifies the key stakeholders of crowdsourcing and its critical elements (7Ps) that need to be mapped and managed efficiently...
Journal Articles
Which form of innovation is most appropriate?: The critical influence of network structure
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Journal:
Strategic Direction
Strategic Direction (2018) 34 (9): 4–6.
Published: 20 August 2018
... of creativity enables previously unrecognized demands to be identified and met through the novel solutions generated. Brokerage means that firms are able to: Networks Collaboration Exploitative innovation Exploratory innovation Structural holes Control the flow of knowledge and information...
Journal Articles
Friends with benefits?: Developing project partnerships in the construction industry
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Journal:
Strategic Direction
Strategic Direction (2018) 34 (9): 24–25.
Published: 20 August 2018
... management Construction industry Collaboration Strategic partnerships There are two famous soccer teams in Liverpool, England, who have wrestled with the same dilemma for decades. Both teams have old stadia in need of refurbishment, and could easily fill thousands more seats, thus increasing...
Journal Articles
Tech SME strategies to attract open innovation growth partners: Limiting risk by creating trusted relationships with large companies
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Journal:
Strategic Direction
Strategic Direction (2018) 34 (4): 16–18.
Published: 09 April 2018
..., strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only SME Trust Collaboration Open...
Journal Articles
The changing nature of strategic collaboration: The emergence of equity participation in the UK media industry
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2017) 33 (10): 1–3.
Published: 09 October 2017
...Graham Goode Purpose The purpose of the paper is to highlight the use of equity participation as an emerging strategic collaboration response to the turbulent conditions caused by digital disruption in the UK broadcast media industry. Design/methodology/approach The research is based...
Journal Articles
SMEs and reverse innovation: Effective collaboration is crucial
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Journal:
Strategic Direction
Strategic Direction (2017) 33 (9): 25–27.
Published: 11 September 2017
... to be filled. Existence of certain voids within emerging markets shapes the requirements of these consumers to some extent. Gaps relate to: © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Collaboration Emerging markets Open innovation Healthcare...
Journal Articles
Creating clearer view of dependencies: Adding a strategic dimension to network diagrams
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Journal:
Strategic Direction
Strategic Direction (2017) 33 (6): 38–40.
Published: 12 June 2017
... and places the articles in context. Findings The proposed extension of the dependency network diagram technique enables managers to perform a broader analysis of dependencies among participants in a collaboration, helping them to more accurately comprehend the relationships between the entities...
Journal Articles
Promoting and managing collaborative performance
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Journal:
Strategic Direction
Strategic Direction (2017) 33 (2): 33–35.
Published: 13 February 2017
...Oihab Allal-Chérif Purpose This paper aims to demonstrate that collaboration is the best way to create sustainable value and to set new indicators to measure collaborative performance. Design/methodology/approach The methodology is based on the study of several cases from industrial...
Journal Articles
How to become the preferred client of your supplier
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2017) 33 (2): 21–23.
Published: 13 February 2017
...Hugues Poissonnier Purpose This paper aims to show that becoming the preferred client of your supplier can be very useful and giving ideas to help doing so. Design/methodology/approach This study uses a historical approach. Findings Propositions for choosing modalities of collaboration...
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