Keywords: Competitive strategy
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Journal Articles
Strategic Direction (2024) 40 (4): 1–2.
Published: 25 March 2024
... only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. Competitive strategy Sustainability Strategic-performance Supply-chain strategy Supply-chain-performance Global market turbulence has increased throughout 2023 and this trend has...
Journal Articles
Strategic Direction (2023) 39 (12): 17–19.
Published: 26 October 2023
... and places the articles in context. Findings Maintaining high quality levels while managing the costs involved is a challenge for companies in the food and beverage sector. Finding the optimum balance becomes more attainable in conditions when the organizational structure and chosen competitive strategy...
Journal Articles
Strategic Direction (2020) 36 (2): 27–29.
Published: 10 January 2020
... only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. Reference Arbatani , T.R. , Norouzi , E. , Omidi , A. and Valero-Pastor , J.M. (2019), “ Competitive strategies of mobile applications in online taxi services...
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Strategic Direction (2015) 31 (11): 17–20.
Published: 12 October 2015
... had a company producing sweaters for local independent retailers in Italy. Plans for expansion brought further innovations that were new to the clothing market of the time. Practical implications – Draws attention to the value of first-mover advantage and the need to align competitive strategy...
Journal Articles
Strategic Direction (2012) 29 (1): 23–26.
Published: 28 December 2012
... Emerald Group Publishing Limited 2013 Pricing policy Competitive strategy Brand management Economic sustainability Management strategy The recipe for business success appears pretty straightforward. Companies set the price of products and services to maximize the value they can secure...
Journal Articles
Strategic Direction (2012) 29 (1): 27–29.
Published: 28 December 2012
... Group Publishing Limited 2013 E‐commerce Online shopping quality Customer services Internet Competitive strategy The advent of internet shopping in recent decades has radically transformed the retail landscape. Astute businesses have grasped the opportunities generated...
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Strategic Direction (2012) 28 (10): 18–22.
Published: 14 September 2012
... norms of the current business climate. It has therefore become more critical than ever for companies to stand out from the crowd. Business models Innovation Organizational change Change management Competitive strategy A business model has been described as a company's DNA. That being...
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Strategic Direction (2011) 28 (1)
Published: 30 December 2011
... © Emerald Group Publishing Limited 2011 --> Brand management Competitive strategy Marketing management Marketing models Marketing philosophy Marketing planning Marketing strategy Marketing theory Organizations Sales campaigns Spirits Strategic marketing United Kingdom...
Journal Articles
Strategic Direction (2011) 28 (1)
Published: 30 December 2011
... © Emerald Group Publishing Limited 2011 --> Brand management Competitive strategy Marketing management Marketing models Marketing philosophy Marketing planning Marketing strategy Marketing theory Organizations Sales campaigns Spirits Strategic marketing United Kingdom...
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Strategic Direction (2011) 27 (9)
Published: 23 August 2011
...S. Minter Keywords: Competitive strategy, Manufacturing,Organizations, Surveys, USA Presents the first part of a four-part series on the competitiveness challenge facing the USA and its manufacturing community in light of a study,conducted in 2010 by the Council on Competitiveness...
Journal Articles
Strategic Direction (2011) 27 (8)
Published: 21 June 2011
...R. La Pla © Emerald Group Publishing Limited 2011 --> Competitive strategy Customer orientation Small enterprises Article Type: Abstracts From: Strategic Direction, Volume 27, Issue 8 La Pla R. NZ Business, 2011, Vol. 25, No. 2, Start page: 30...
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Strategic Direction (2011) 27 (8): 11–14.
Published: 21 June 2011
... and accelerated product innovation. Competitive strategy Innovation Performance management Product innovation Research and development Team working Great innovators are capable of being both brilliant and resilient. Thomas Edison commented that genius was 1 percent inspiration and 99 percent...
Journal Articles
Strategic Direction (2011) 27 (7)
Published: 24 May 2011
...L. Sparks Keywords: Business performance, Competitive strategy,Globalization, Supermarkets, United Kingdom © Emerald Group Publishing Limited 2011 --> Business performance Competitive strategy Globalization Supermarkets United Kingdom Article Type: Abstracts From...
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Strategic Direction (2011) 27 (7): 18–20.
Published: 24 May 2011
... and easy‐to digest format. © Emerald Group Publishing Limited 2011 Best practice Competitive strategy Customers Joint ventures Research Strategic alliances Global power systems company Rolls‐Royce has a multi‐country network of University Technology Centers, with the first...
Journal Articles
Strategic Direction (2010) 26 (6): 18–20.
Published: 20 April 2010
... development Competitive strategy Customer satisfaction Customer retention The key to avoiding disastrous competition is to leapfrog over that competition to serve customers in new ways. Blue ocean advocates recognize three ways to think about such strategies: 1. Redefine an industry and focus...

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