Skip to Main Content
Keywords: Hospitality
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Strategic Direction (2026) 42 (3): 5–7.
Published: 07 April 2026
.... In the article by Ting and Ahn ( 2026 ), the authors examine the nature of this relationship and how it can be leveraged for brands in the hospitality sector, further examining how demographics like age, gender, and income react differently to influencer marketing. Originality/value The briefing saves busy...
Journal Articles
Strategic Direction (2024) 40 (6): 18–20.
Published: 30 July 2024
... and places the articles in context. Findings Appropriate selection of suppliers and other strategic partners can be crucial to the reputation and performance of family-owned hospitality firms. The decision-making process must consider various aspects that include price competitiveness, quality...
Journal Articles
Strategic Direction (2023) 39 (6): 15–16.
Published: 01 June 2023
... and places the articles in context. Findings Hospitality SMEs in the UK were found to be more resilient to the COVID-19 pandemic when they had adopted a circular economic model. Yet for those who had not already done so, adopting a circular economic model could be prohibitively expensive. Originality...
Journal Articles
Strategic Direction (2022) 38 (9): 16–18.
Published: 30 August 2022
...), “ Meal delivery services uber eats, menulog, deliveroo and DoorDash experienced rapid growth during 2020 – a year of lockdowns and work from home ”, available at: www.roymorgan.com/findings/8713-food-delivery-services-may-2021-202105280627 Online food delivery services Hospitality Business...
Journal Articles
Journal Articles
Strategic Direction (2015) 31 (10): 18–20.
Published: 14 September 2015
... executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. Hospitality Tourism Marketing Social media Mobile access User-generated content Conversation has changed. Not the art...
Journal Articles

or Create an Account

Close Modal
Close Modal