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1-6 of 6
Keywords: Hospitality management
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2026) 42 (3): 1–2.
Published: 20 March 2026
... , L.L. and Silvestro , R. (2026), “ A good telling-off! a study of customer reprimand strategies ”, International Journal of Contemporary Hospitality Management , Vol. 38 No. 2 , pp . 532 - 550 , doi: 10.1108/IJCHM-03-2025-0401 . The service industry, and shared servicescapes...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2015) 31 (7): 17–19.
Published: 08 June 2015
... ”, International Journal of Corporate Hospitality Management , Vol. 26 No. 3 , pp. 332 - 348 . After the results of more than 500 front-line staff from a variety of positions were assessed, the authors were able to determine what the employees’ sensibilities were like when it came to both...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2015) 31 (7): 32–34.
Published: 08 June 2015
... and the culture of those people who use the site. Hospitality management Heritage tourism Living heritage Tourism marketing Such problems occur regularly in conservation, where one materialistic view has to be balanced against a value-based judgment, and there seems to be no clear way to solve...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2012) 28 (10): 9–11.
Published: 14 September 2012
... strategy Hospitality management Taiwan Customer relationship management Customer orientation No. It is not the same as blue sky thinking. The idea of blue ocean strategy (BOS) is a relatively new one, only coming to prominence n the years following the millennium. Often confused with cloudless...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2011) 27 (1): 7–10.
Published: 04 January 2011
... Limited 2011 Innovation Knowledge management Brand management Retailing Hospitality management Although not known for his contribution to marketing research, it is undeniable that Sir Francis Bacon was on to something when he observed some 400 years ago that, “knowledge is power...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2010) 26 (2): 20–23.
Published: 19 January 2010
.... At the very least, there is some debate as to how best address the question of outsourcing R&D, and whether it will benefit a business or simply present more problems than it is worth. Innovation Research and development Strategic Management Hospitality management Small to medium‐sized...
