...Skania L. Geldres-Weiss; Inés Küster; Natalia Vila Purpose The purpose of this paper is, first, to predict eWOM volume based on emoji presence in a tweet, amount of emojis in a tweet and time frame (posting date ex ante COVID-19 or posting date ex post COVID-19) influences. And second, to identify...

...Souad Maghraoui; Lilia Khrouf Purpose The purpose of this study is to shed light on the determinants of TikTok cyberaddiction during the COVID-19 pandemic, as well as the resulting attitudinal and intentional reactions of users. Design/methodology/approach An online survey of 305 young TikTok users...

...Carmen Zarco; Alberto Robles; Javier Valls-Prieto; Oscar Cordon Purpose This study aims to determine how the most sustainable brands in Italy and Spain developed communication and awareness-raising actions during the COVID-19 pandemic and whether these companies were truly involved in raising...

...Istijanto; Indria Handoko Uso continuado del pago por móvil por parte de los clientes durante la pandemia de COVID-19 Propósito La pandemia de COVID-19 ha afectado significativamente a la forma en que los consumidores toman sus decisiones de pago. Este estudio pretende desarrollar un modelo...

... Knowledge of the main configurations that attract information dissemination in backchannel accounts is useful for public management of a health crisis such as the Covid-19 outbreak. Rather than suppressing these channels, the authors discuss different solutions. Originality/value This study advances...

...Mark Anthony Camilleri; Loredana Falzon Purpose The outbreak of the Coronavirus (COVID-19) pandemic and its preventative social distancing measures have led to a dramatic increase in subscriptions to paid streaming services. Online users are increasingly accessing live broadcasts, as well...