The new consumer emerges

Director of the Institute for the Future (IFTF) (www.iftf.org). Katherine works in the Institute’s strategic planning department, focusing on trends in consumer purchasing behavior, corporate marketing, and the emerging consumer and business direct channels. During the yearlong membership, members receive practical, incisive, and up‐to‐date analysis of emerging trends and their likely consequences. This article is adapted from the CAP report, The New Consumer Changes the Face of the Workforce.

Director of the Institute for the Future (IFTF) (www.iftf.org). Nancy directs strategic planning activities with corporations and non‐profit organizations, analyzing the environment that shapes their markets on the ten‐year horizon. During the yearlong membership, members receive practical, incisive, and up‐to‐date analysis of emerging trends and their likely consequences. This article is adapted from the CAP report, The New Consumer Changes the Face of the Workforce.

Director of the Institute for the Future (IFTF) (www.iftf.org). Greg directs IFTF’s multi‐client and private work efforts in the forecasting and strategic planning area. He founded the Corporate Associates Program (CAP), the Institute’s flagship service that focuses on the strategic needs of organizations worldwide. During the yearlong membership, members receive practical, incisive, and up‐to‐date analysis of emerging trends and their likely consequences. This article is adapted from the CAP report, The New Consumer Changes the Face of the Workforce.