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Keywords: Budgeting and planning methodologies
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Journal Articles
Journal:
Strategy & Leadership
Strategy & Leadership (2012) 40 (3): 30–35.
Published: 27 April 2012
...Nate Hutchins; Amy Muller Purpose The authors of this paper contend that too many firms' innovation initiatives are shackled with archaic budgeting and planning methodologies that are intended to protect managers from the embarrassment of blown budgets, missed deadlines, or market flops...
