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Keywords: Corporate strategy theory
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Journal Articles
Journal:
Strategy & Leadership
Strategy & Leadership (2012) 40 (2): 5–10.
Published: 02 March 2012
... to run the numbers for your business. Too often the goal is chosen because it sounds good, whether or not the economics of the business support the logic. In industry after industry, Porter notes that economies of scale are exhausted at a relatively small share of industry sales. Corporate strategy...
