...Stephen Denning Purpose – The author observes that as customer-focused innovation takes hold in more and more industries, the result is a business environment that is coming to be known as “the Creative Economy,” an operating arena with unique “physics” that successful practitioners are beginning...

...Stephen Denning Purpose – Among the most important challenges for leaders is how metrics and analytic tools will help or hinder the transition to the Creative Economy. This paper aims to address this issue. Design/methodology/approach – Many authors argue that commonly used financial...

...Robert Randall; Stephen Denning Purpose – This article argues that successful leadership needed for the Creative Economy requires different ways of managing, leading, following, thinking, speaking and acting in the workplace. Design/methodology/approach – The article outlines...

...Robert Randall; Stephen Denning Purpose – The author has found that some companies are learning to thrive by adopting a customer-centric model of continuous innovation. He describes their practices. Design/methodology/approach – These masters of the new creative economy have...

... in convenience, reliability and personalization, of products and services. Originality/value – This masterclass defines the principles authors need to follow to successfully prescribe useful approaches and best practices for surviving and thriving the management revolution in the creative economy...