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Keywords: Design and development
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Journal Articles
Journal:
Strategy & Leadership
Strategy & Leadership (2012) 40 (2): 25–34.
Published: 02 March 2012
... Increasing returns to scale Customer experience DART principles Organizational innovation Design and development I am sure there are a lot of things that I can't imagine, but our customers can imagine. A company of this size is not going to be about a couple of people coming up with ideas. It's...
Journal Articles
Journal:
Strategy & Leadership
Strategy & Leadership (2010) 38 (3): 5–14.
Published: 11 May 2010
... design thinking can be a key capability for company leaders. Innovation Design and development Corporate strategy Knowledge management This is the second “Masterclass” article in a Strategy & Leadership series. We are on the cusp of a design revolution in business...
Journal Articles
Journal:
Strategy & Leadership
Strategy & Leadership (2010) 38 (2): 37–41.
Published: 09 March 2010
...@rotman.utoronto.ca © Company 2010 Creative thinking Design and development Knowledge management Innovation Modelling Over the past decade, a few leading companies have adopted design thinking, the wider application of a design perspective beyond just product aesthetics, as a potential source...
