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Keywords: Investing in customers
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Journal Articles
Strategy & Leadership (2017) 45 (6): 3–10.
Published: 20 November 2017
... “shareholder value rules business.” What are senior executives to do now when, after almost of century of management theorizing and analysis, there is no consensus on the purpose of a firm? CEO compensation Corporate leadership failue Excessive financialization Investing in customers Maximizing...

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