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Keywords: Macro environment scenarios
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Journal Articles
Journal:
Strategy & Leadership
Strategy & Leadership (2014) 42 (6): 37–41.
Published: 11 November 2014
... 2014 Scenario planning Focused scenarios Macro environment scenarios Scenario analysis Scenario design flaws Fixed graphic Scenario analysis is now one of the most widely accepted and used process in planning for addressing and managing uncertainty. It was pioneered...
