...T Kippenberger Discusses the definition of globalization as the activities of multinational enterprises (MNEs), engaged in foreign direct investment, plus the development of business networks to create value across national borders. Speculates that multinationals have taken the brunt of the blame...

...T Kippenberger Identifies eight globalization drivers: common customer needs; global customers; global channels; global economies of scale; favourable logistics; information technology; government regulations; and transferable competitive advantage. Believes services can be divided into three...

...T Kippenberger Posits that, during the 1980s, many Western multinational corporations (MNCs) were seen as lumbering giants, going the same way as dinosaurs. Looks at globalization and its effects, with particular events from the protest in Seattle, in 1999, where 50,000 protestors against the WTO...

...T Kippenberger Declares that such global goliaths as Coca‐Cola and Procter & Gamble have been surprised how indigenous, local companies have speedily fought back to create competitive markets. Demonstrates three components local companies need to exploit their competitive success to advantage...

...T Kippenberger Looks at whether globalization is all its proponents claim it to be. States markets for money, goods and services are surely already becoming increasingly globalized. Posits that proprietary knowledge is crucial for creating competitive advantage — but knowledge multiplies when...