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Purpose

This article introduces the thematic issue “Overcoming Barriers: New Perspectives on Tourism in Kazakhstan.” It positions Kazakhstan as an emerging tourism destination with substantial cultural and natural assets, while explaining why infrastructural deficits, human capital shortages, limited policy coherence and cultural misalignments continue to constrain tourism development. The article also clarifies how the thematic issue responds to the original proposal and its core research questions.

Design/methodology/approach

The article provides an editorial positioning of the contributions included in the thematic issue. It does not present a separate empirical study. Instead, it connects the theme focus, the Kazakhstan context, the relevant literature and the expected impact of the selected articles.

Findings

The thematic issue shows that tourism development in Kazakhstan is shaped by structural, operational, and perceptual barriers. These barriers concern infrastructure and accessibility, destination image, service quality, cultural interpretation, market organization, human capital, digital readiness, policy coherence and local participation.

Originality/value

The article contributes by positioning Kazakhstan as an under-examined destination context for studying tourism barriers in emerging and transition-economy settings. It also identifies the theoretical and practical value of the thematic issue for researchers, policymakers and industry actors seeking context-specific solutions informed by global best practices.

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