Issues

A global culture of cool? Generation Y and their perception of coolness

Shelagh Ferguson
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Dependency on smartphone and the impact on purchase behaviour

Ding Hooi Ting; Suet Fong Lim; Tanusina Siuly Patanmacia; Ca Gie Low; Gay Chuan Ker
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Does a web site's country of origin impact equally on young and adult consumers?

Amjad Hadjikhani; Aswo Safari; Peter Thilenius
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The influence of image consciousness, materialism and compulsive spending on credit card usage intentions among youth

Joyce K.H. Nga; Lisa H.L. Yong; Rathakrishnan Sellappan
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Danish and Chinese adolescents' perceptions of healthy eating and attitudes toward regulatory measures

Kara Chan; Gerard Prendergast; Alice Grønhøj; Tino Bech‐Larsen
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Young adult perception of visible tattoos on a white‐collar service provider

Dwane H. Dean
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Perceived health value of ready meals and side dishes: regional and gender differences

JoAnne Labrecque; Jean‐Claude Dufour; Sylvain Charlebois
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Editorial

Editorial

Dr Brian Young
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Legal briefing

Advertising targeting children – a bird’s eye view of the regulatory mechanism in Singapore

Gladys Mirandah
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