Issues

Phone bullying: impact on self‐esteem and well‐being

Judy Drennan; Mark R. Brown; Gillian Sullivan Mort
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Consumer research on tweens: putting the pieces together

Erika Lundby
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Children as agents of secondary socialisation for their parents

Torgeir Watne; Antonio Lobo; Linda Brennan
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Generation Y's athlete role model perceptions on PWOM behaviour

Ivan Buksa; Ann Mitsis
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Extent of susceptibility to interpersonal influence and price sensitivity among Indian youth: is there a relationship between these two constructs?

Nitin Gupta
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Segmenting young adults through their consumption styles: a cross‐cultural study

Ulun Akturan; Nuray Tezcan; Alexandra Vignolles
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Behavioral aspects of cell phone usage among youth: an exploratory study

Matti Haverila
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Editorial

Editorial

Dr Brian Young
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Legal briefing

Advertising to children in Japan

Akihiko Hara; Naomasa Nakagawa
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Practitioner perspective

Looking at brands through children’s eyes

Bryan Urbick
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