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Journal Articles

Mothers’ attitudes towards toys as fast food premiums

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Simone Pettigrew, Michele Roberts
Journal: Young Consumers: Insight and Ideas for Responsible Marketers
Young Consumers: Insight and Ideas for Responsible Marketers (2006) 7 (4): 60–67.
https://doi.org/10.1108/17473610610717982
Published: 01 September 2006
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