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Keywords: Perceived value framework
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Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2018) 19 (1): 70–86.
Published: 16 April 2018
... the relationships between the key constructs in the research model. Findings The results of the study reaffirmed the application of the perceived value framework to authenticity. Object-based authenticity, existential authenticity and perceived monetary value yielded significant and positive effects on overall...

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