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Brenda Sternquist
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Journal Articles
Buying committees in the Chinese retail industry
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2010) 22 (4): 492–511.
Published: 05 October 2010
Journal Articles
Reconceptualization of price mavenism: do Chinese consumers get a glow when they know?
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2010) 22 (3): 279–293.
Published: 06 July 2010
Journal Articles
Japanese retail–buyer–supplier relationships: does performance matter?
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2008) 20 (1): 55–75.
Published: 11 January 2008
