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C. Anthony Di Benedetto
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Journal Articles
The effects of country and gender differences on consumer innovativeness and decision processes in a highly globalized high‐tech product market
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2011) 23 (5): 714–744.
Published: 15 November 2011
Journal Articles
Newprodex: A Knowledge‐based Expert System for industrial Product Screening and Development in international Marketing
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (1994) 6 (3): 48–75.
Published: 01 March 1994
