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Journal Articles

Animosity within borders: The mediating roles of regional identification and perceived discrimination on regional media preference

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Yu-An Huang, Chad Lin, Dorothy A Yen
Journal: Asia Pacific Journal of Marketing and Logistics
Asia Pacific Journal of Marketing and Logistics (2015) 27 (5): 692–716.
https://doi.org/10.1108/APJML-01-2015-0010
Published: 09 November 2015
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Journal Articles

I worship, so I download? Idol worship, music purchase and piracy by young consumers in Taiwan

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Yu-An Huang, Chad Lin, Hung-Jen Su, Mei-Lien Tung
Journal: Asia Pacific Journal of Marketing and Logistics
Asia Pacific Journal of Marketing and Logistics (2015) 27 (1): 99–126.
https://doi.org/10.1108/APJML-03-2014-0050
Published: 12 January 2015
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