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Farzana Quoquab
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Journal Articles
“Do they mean what they say?” Measuring greenwash in the sustainable property development sector
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2022) 34 (4): 778–799.
Published: 16 August 2021
Journal Articles
Factors affecting environmental citizenship behaviour: An empirical investigation in Malaysian paddy industry
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2020) 32 (1): 86–104.
Published: 29 July 2019
Journal Articles
A multiple-item scale for measuring “sustainable consumption behaviour” construct: Development and psychometric evaluation
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Asia Pacific Journal of Marketing and Logistics (2019) 31 (4): 791–816.
Published: 13 March 2019
Journal Articles
Antecedents of switching intention in the mobile telecommunications industry: A partial least square approach
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Asia Pacific Journal of Marketing and Logistics (2018) 30 (4): 1087–1111.
Published: 26 October 2018
Journal Articles
Factors affecting consumers’ intention to purchase counterfeit product: Empirical study in the Malaysian market
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Asia Pacific Journal of Marketing and Logistics (2017) 29 (4): 837–853.
Published: 11 September 2017
Journal Articles
Mediating effects of students’ social bonds between self-esteem and customer citizenship behaviour in the context of international university branch campuses
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Asia Pacific Journal of Marketing and Logistics (2017) 29 (2): 305–329.
Published: 10 April 2017
Journal Articles
The Mediating Role of New Ecological Paradigm between Value Orientations and Pro-Environmental Personal Norm in the Agricultural Context
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Asia Pacific Journal of Marketing and Logistics (2016) 28 (2)
Published: 11 April 2016
Journal Articles
A qualitative inquiry of multi-brand loyalty: Some propositions and implications for mobile phone service providers
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2014) 26 (2): 250–271.
Published: 08 April 2014
