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Luxury brands and corporate social responsibility (CSR): exploring the differences between traditional and new luxury

Jung Eun Kwon, Jongdae Kim, Sang-Hoon Kim

Asia Pacific Journal of Marketing and Logistics (2024) 36 (1): 1–25.

https://doi.org/10.1108/APJML-11-2022-0931

Published: 20 July 2023

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