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Sajjaad Moedeen
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Journal Articles
Social media marketing in the digital age: empower consumers to win big?
Available to PurchaseSajjaad Moedeen, Eugene Cheng-Xi Aw, Mohammad Alryalat, Garry Wei-Han Tan, Tat-Huei Cham, Keng-Boon Ooi, Yogesh K. Dwivedi
Asia Pacific Journal of Marketing and Logistics (2024) 36 (1): 66–84.
Published: 05 July 2023
