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1-3 of 3
Keywords: Generative AI
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Journal Articles
Asia Pacific Journal of Marketing and Logistics 1–17.
Published: 31 August 2026
...Li Wenrui; Chunxiao Zhu; Wen-qian Lou Purpose With the rapid penetration of generative AI (GAI) in product design, designer-GAI value co-creation has emerged as a transformative new paradigm. However, the drivers and inhibitors of professional designers’ intentions to engage in GAI value co...
Journal Articles
Asia Pacific Journal of Marketing and Logistics 1–31.
Published: 21 May 2026
... 2026 Emerald Publishing Limited Licensed re-use rights only Generative AI Green purchase behavior Environmental information Technology adoption Sustainability PE refers to the degree to which an individual believes that using a particular technology will help them achieve gains...
Journal Articles
Eugene Cheng-Xi Aw, Ali Anjomshoae, Constantin Blome, Tat-Huei Cham, Hing Kai Chan, Jacqueline Eastman, Arpan Kumar Kar, Chung-Wha (Chloe) Ki, Lai-Ying Leong, Subhadeep Mandal, Anubhav Mishra, Keng-Boon Ooi, Ramakrishnan Raman, Nripendra P. Rana, Garry Wei-Han Tan
Asia Pacific Journal of Marketing and Logistics (2026) 38 (9): 2753–2767.
Published: 02 December 2025
...Eugene Cheng-Xi Aw; Ali Anjomshoae; Constantin Blome; Tat-Huei Cham; Hing Kai Chan; Jacqueline Eastman; Arpan Kumar Kar; Chung-Wha (Chloe) Ki; Lai-Ying Leong; Subhadeep Mandal; Anubhav Mishra; Keng-Boon Ooi; Ramakrishnan Raman; Nripendra P. Rana; Garry Wei-Han Tan Purpose Generative AI has...
