... least squares-structural equation modeling was utilized for analysis. Findings The essential element of the model is the full mediator-functional quality, while the cost-based usefulness serves as a determinant. The study additionally assessed the relative importance of quality-oriented items...

.../approach This study model was tested using a sample of 299 social media users from China and we apply structural equation modeling (SEM) to build the theoretical framework. Findings Our results show that perceived ease of use has a greater positive impact on behavior intention compared to perceived...

... topic modeling is used to analyze tweets about the metaverse, and the themes uncovered from structural topic modeling were further analyzed through data collection using structural equation modeling. Findings The analyses revealed that social interaction, escapism, convenient navigability...

... of consumers' personal information. Design/methodology/approach This research employs sophisticated Structural Equation Modeling (SEM) techniques, facilitated by SPSS and SmartPLS software, to meticulously analyze the amassed data and subject the formulated hypotheses to rigorous testing. The empirical...

... reactions, AI experience satisfaction and AI-seeking intention. Design/methodology/approach The data were collected from an AI community canteen in Shanghai. They were also analyzed using exploratory and confirmatory factor analyses (EFA and CFA) and structural equation modeling (SEM). Findings Four...

... of structural equation modeling for analysis. Findings The research results show that the interactivity, identity, personalization and entertainment of live sports e-commerce platforms can actively stimulate consumer attachment, and directly drive their consumption behavior through their attachment...

... Limited Licensed re-use rights only Service encounters Patient experience Patient satisfaction Behavioral intention Analytical hierarchical process Structural equation modeling Second approach asserts customers actively involve service process as actors through integrating...

... Satisfaction Perceived value Service quality Structural equation modeling Exhibition According to the Association of Korea Exhibition Industry, the number of domestic exhibitions exceeds 550 annually, with an average of 150 exhibitors participating, and the average number of general attendees...

... to analyze the hypothesized relationships through structural equation modeling. Findings The results indicated that all the factors considered in the framework were significant in predicting mobile shopping behavioral intention (BI) except for PRS. Demographic variables such as age and gender moderate...